On March 22, popular actress Aupee Karim participated in an awareness campaign titled “In search of purity,” organised by Pureit, a water purifying brand of multinational company Unilever Bangladeh Limited. In order to make this campaign successful, she visited houses in Shantinagar and Gulshan.
The residents of these areas are of the opinion that the water supply in their area is safe. That’s why they only boil the water in order to drink it. However, research suggests that only boiling the water can eliminate dust and germs but the dissolved lead, rust and other pesticides present in the water cannot be prevented.
A special team accompanied Aupee Karim for home demos to show families that pollutants continue to exist even after the water is boiled.
Aupee was therefore, promoting the use of high quality water purifiers.
Tuesday, July 21, 2026
