In January, Lovello invited their fans and followers to submit stories of their “Love at first sight” experience through Facebook, which received a huge response. Out of thousands of stories, the jury finally selected one story and based on that, popular director Redoan Rony made a “Lovello Day” special drama titled Hridkahon, which was aired on RTV on February 14. There was a special premier show of the drama on the same day at Star Cineplex in Bashundhara City, at 4pm.
The Lovello family also organised a special 3D movie screening for underprivileged children on February 14, at Star Cineplex. Besides that, there was a day-long cycle rally all over Dhaka, and partner engagement activities all over Bangladesh. The “Festival of Love,” held at the International Convention City, Bashundhara was telecast live on News24.
On this pleasant occasion, the managing director of Lovello, Dato’ Md Ekramul Haq, expressed his gratitude towards customers and well-wishers. “Last year, Lovello started its journey with a pledge to spread love among all the people of this country. All the achievements, emotions and affections that we have garnered over the past year is truly overwhelming. We will continue this journey of spreading love by bringing different flavours in coming days,” he said.
To make the day even more memorable, Lovello launched a brand new Kulfi ice cream with a price tag of Tk10. A concern of Taufika Foods and Agro Industries Ltd, Lovello, is thankful to their stakeholders and invited everyone to join their journey of spreading love.
Tuesday, July 21, 2026
