A Memorandum of Understanding (MoU) has been officially signed between Sesame Workshop Bangladesh, the producer of the popular children's show Sisimpur, and a leading advertising agency Watermark.
The official signing ceremony took place at the Sesame Workshop Bangladesh office in Dhaka on Monday, said a press release issued on Wednesday.
Representing their respective organizations, Shah Alam, Head of Sesame Workshop
Bangladesh, and Md Palash Miah, Chief Executive Officer of Watermark, officially endorsed the agreement, marking a momentous union of expertise and creativity.
Under this MoU, Watermark will collaborate to enhance various online and community-based initiatives associated with Sisimpur.
These initiatives will encompass the organization of the Sisimpur Mela, awareness programs within schools, hosting awareness sessions for parents, and the production of mini-series for digital platforms, among other activities.
