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Dhaka Tribune

Campaign launched on importance of tigers on Sisimpur

  • Halum, Tisha together on International Tiger Day
  • Campaign focuses on safety concerns
Update : 25 Jul 2023, 06:54 PM

On the occasion of International Tiger Day, a new campaign has been launched on Sisimpur, a popular children's program produced by Sesame Workshop Bangladesh, which aims to raise awareness among children about the importance of tigers.

The campaign titled “Shobar Priyo Bagh, Bagh ra Bhalo Thak” also focused on the safety concerns, and the need to preserve tigers in Bangladesh, reads a press release issued on Tuesday.

The campaign features an educational and entertaining YouTube original video for children, where the popular Sisimpur character Halum will star alongside actor Nusrat Imroz Tisha.

In the video, Tisha and Halum discuss important aspects related to tigers, including their importance in nature, safety concerns, and how it is everyone's responsibility to take good care of them. The YouTube original video will be shared through Sisimpur's YouTube channel and various other digital platforms on International Tiger Day.

Unesco's Dhaka Office, IUCN, and The Asia Foundation have collaborated to support the special campaign.

In addition, a quiz competition series has also been organized for children on Sisimpur's Facebook page. The quiz will feature engaging and insightful questions related to Sisimpur's friend Halum and tigers in general.

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