Arsenal are a club lacking direction and it stems from the top.
Since 2006, Arsenal have been on steady decline and it was resisted due to the genius of legendary manager Arsene Wenger.
The last two seasons is an accurate reflection of where Arsenal are.
Once the undisputed kings of football in London are now well behind challenging for a Premier League title, and it stems from the very top.
The owner and person in charge of Arsenal financially is Stan Kroenke and under his leadership, the club have been sinking into unseen levels of obscurity as slowly the club have lost identity, philosophy and pride.
The owner has never been one to try and spend money into making Arsenal a competitive team and when he has splashed the cash, it was always after being put under immense pressure from the fans.
To add to that, the spending has never been done with any conviction and ever since fan tyranny has turned Arsenal into forcing club and football legend Wenger Into retirement, the systemic wounds has been evident for all to see.
Young manager Unai Emery was brought in and backed to a certain extent, but he was not a miracle worker and apart from a prolific front two, there were problems in the whole squad.
And even though they started the season well, they ended it badly and the problems in the squad really showed.
They fell apart and it culminated in one of the worst nights in club history when they lost to neighbor Chelsea as they celebrated a hazardous farewell in winning the Europa League.
Emery was a defeated man after this match and never really recovered and midway into the next season was let go from his position.
Onto Mikel Arteta, a charismatic Spaniard who learned his trade under the tutelage of Pep Guardiola and even though he was able to master good results, he crucially lost in the Europa League, the club's best opportunity at reaching the lucrative Champions League.
He though, represents hope for Arsenal fans as they hope he can turn a corner and change the direction of Arsenal, but from a neutral perspective, this will be difficult to achieve given the ownership of the club.
Kroenke is in a great position.
He doesn’t have to sell the club nor invest.
The club still have a passionate fan base willing to go to every corner of the globe to watch their team play.
The club are in no financial distress as a result of their following which means the club keep making a profit while not spending enough to improve the team.
The future looks bleak for Arsenal unless of course Arteta can perform a miracle and churn out a good squad out of very little.
The once "Invincibles" are heading in the wrong direction under current ownership and this will be difficult to overturn as Kroenke has no intention of selling a club which earns him a healthy amount every year.


