World Environment Day, observed on June 5 each year, is the foremost global event dedicated to environmental protection. Established by the United Nations Environment Programme (UNEP) in 1973, this event has grown into the largest platform for environmental outreach worldwide, engaging millions of people in activities and initiatives aimed at preserving our planet.
In 2024, the Kingdom of Saudi Arabia will host World Environment Day, focusing on the crucial themes of land restoration, desertification, and drought resilience. These themes are particularly relevant within the framework of the UN Decade on Ecosystem Restoration (2021-2030), a global initiative designed to protect and revive ecosystems to help achieve the Sustainable Development Goals.
The urgency of land restoration
Land degradation is a pressing global issue. According to the UN Convention to Combat Desertification, up to 40% of the Earth’s land is degraded, affecting half of the world’s population and threatening about half of the global GDP. Since 2000, the frequency and duration of droughts have increased by 29%, and without urgent action, over three-quarters of the world’s population could be affected by drought by 2050.
The theme for World Environment Day 2024, “Our Land. Our Future. We are #GenerationRestoration,” emphasizes the need for collective action across all generations to tackle environmental degradation. This slogan calls on us to recognize that we are the first generation to witness the severe impacts of environmental destruction and the last that can take effective measures to reverse it to meet global climate and biodiversity goals.
UNEP’s leadership in environmental protection
UNEP has been at the forefront of global efforts to address environmental challenges for over five decades. Its mission is to inspire, inform, and enable nations to improve their quality of life without compromising that of future generations. UNEP’s initiatives have ranged from restoring the ozone layer and protecting the world's seas to promoting a green, inclusive economy.
UNEP works with governments, civil society, the private sector, and other UN entities to tackle humanity’s most pressing environmental challenges. These include addressing the root causes of climate change, biodiversity loss, and pollution. UNEP helps countries transition to low-carbon, resource-efficient economies, strengthens environmental governance and law, safeguards ecosystems, and provides data-driven insights to inform policy decisions.
Global participation and impact
World Environment Day is a pivotal vehicle for raising awareness and fostering global action for environmental sustainability. Celebrated in over 150 countries, it brings together major corporations, non-governmental organizations, communities, governments, and celebrities to champion environmental causes. This annual event supports progress towards the environmental dimensions of the Sustainable Development Goals and has become a vital platform for promoting a sustainable future.
The participation of Saudi Arabia as the host nation for World Environment Day 2024 is particularly significant. The country’s focus on land restoration, desertification, and drought resilience highlights its commitment to addressing these critical issues. Additionally, Saudi Arabia will host the sixteenth session of the Conference of the Parties (COP 16) to the UN Convention to Combat Desertification (UNCCD) in Riyadh from December 2-13, 2024. This event will mark the 30th anniversary of the convention, further underscoring the importance of global cooperation in combating desertification and promoting sustainable land management.
As Generation Restoration, we have the power to build a sustainable future for our land and humanity
The economic and environmental imperative of land restoration
Land restoration is not only an environmental necessity but also an economic imperative. Every dollar invested in ecosystem restoration can generate up to thirty dollars in economic benefits. Sustainable land management practices can help break the cycle of land degradation, where pollution, climate change, and biodiversity loss turn healthy lands into deserts and thriving ecosystems into barren wastelands.
Land transformation has far-reaching consequences, including crop failures, vanishing water sources, weakened economies, and endangered communities, with the poorest populations being hit the hardest. This degradation hampers sustainable development and traps us in a destructive cycle, as land use accounts for 11% of the carbon dioxide emissions that drive climate change. Breaking free from this cycle requires immediate and effective action.
Calls to action
On World Environment Day, UNEP calls on countries to honor their commitments to restore degraded ecosystems and land, adhere to the Kunming-Montreal Global Biodiversity Framework, and outline national plans to halt and reverse deforestation by 2030. It is also essential to scale up financial support for developing countries to adapt to climate change, protect nature, and support sustainable development.
Inaction is costly, but swift and effective action brings significant economic and environmental benefits. As Generation Restoration, we have the power to build a sustainable future for our land and humanity. By leveraging knowledge, drive, and ambition, we can tackle the environmental challenges we face and ensure a better future for generations to come.
The origin and significance of world environment day
World Environment Day was designated by the United Nations General Assembly on June 5, 1972, following the Stockholm Conference, the first major international conference on environmental issues. This day emphasizes the importance of environmental protection for the well-being of people and economic development. It aims to foster an enlightened opinion and responsible conduct by individuals, enterprises, and communities to preserve and enhance the environment.
As we celebrate World Environment Day 2024, let’s commit to restoring our land, combating desertification, and building drought resilience. Together, we can achieve a sustainable future for all.
Md Touhidul Alam Khan is the Managing Director and CEO of National Bank Limited. He is also a fellow member of the Institute of Cost & Management Accountants of Bangladesh (ICMAB).


