Production of shitalpati (a cooling floor-mat) has created an alternative livelihood for villagers in the remote haor areas of Jamalganj. This is a wonderful example of the use of local knowledge and innovation to create sustainable livelihoods and this type of initiatives need to be encouraged and supported systematically around the country.
Making shitalpati out of canes and murta plants is an age-old tradition in Jamalganj where cultivable land goes under water for six months of the year, leaving the villagers extremely vulnerable to poverty.
The practice of making shitalpati arose in response to the challenges that villagers face and it utilises their traditional knowledge and locally available materials. Similar examples of innovation and craftsmanship are abundant in Bangladesh; however, they are rarely supported and nurtured to achieve their full potential as viable economic activities.
In fact, in Jamalganj, lack of adequate training on mat production and access to raw materials are two of the biggest challenges faced by the villagers.
Small, low-cost initiatives from the government, such as establishing training programmes and facilitating better access to raw materials and markets for the producers, can make a big difference. Private sector companies can also utilise the local craftsmanship talent and help create markets for the products both domestically and internationally.
Nurturing grass-roots innovation and craftsmanship will not only help preserve our heritage, it will also create sustainable paths to lift people out of poverty. This is an opportunity that we should no longer squander.