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All the nitty-gritty of a smart brokerage: Building a smart investment ecosystem

How should one invest in a “smart” world when what has worked in the past is very unlikely to work in the future? 

Update : 14 Nov 2023, 03:12 PM

The world is going through a seismic shift. Energy transition, change in demographics, the emergence of advanced technologies and AI being deployed at a faster, more affordable and better way, one need not be an expert to know that today’s world is becoming increasingly “smart”. As a consequence of continuous change and progress, there is a fundamental shift in wealth creation and management, and it is good news for sustainable investments.

But how should one invest in a “smart” world when what has worked in the past is very unlikely to work in the future? 

In view of this, the investment landscape and the industry that deals with investment (capital market) are changing, with many in this sector evolving to be smart brokerage firms. When it comes to investing, the stock market is the go-to option for most investors owing to the opportunities it offers for investment growth in a dynamic financial landscape. The most common practice of trading shares in the country is by taking support from brokerage houses. However, the buying and selling of stocks is not the same anymore. Intelligent solutions have become an indispensable part of modern investment. Driven by these amenities, smart brokerage system (now incipient) is gradually morphing into a shape that’s distinguishable. A smart brokerage ecosystem comes with myriads of benefits for the investors and the market as well.  

For instance, India’s biggest stock broker, ZERODHA, is a financial service company offering a single platform to invest in stocks, derivatives, mutual funds and more. With its ultra-fast flagship trading platform, ZERODHA offers brokerage-free equity investments, retail, institutional broking, currencies, and commodities trading. The end result? A whole ecosystem of modern investment services tailored and personalized according to specific needs. Be it opening a BO Account, or depositing money into the account to buy and sell shares, everything is conducted through online processes that are both user-friendly and hassle-free.  

Apart from ZERODHA, Robinhood, a giant American financial service company, makes use of intelligent solutions to strike a healthy balance between human effort and the involvement of tech, fostering a smart brokerage ecosystem. Modern brokerage houses are attempting to digitally transform themselves and provide better customer experiences. They utilize the power of technology and ICT to drive innovation and develop secure environments for trading. Therefore, if you make smart decisions and invest in the right and “smart” places, you can reduce the risk factor, increase the reward factor, and generate meaningful returns.

In recent years, Bangladesh has witnessed a burgeoning entrepreneurial ecosystem, with increased interest from global investors and the government alike. This surge in support has empowered startups and entrepreneurs, fostering an environment ripe for innovation. As these dynamics unfold, people will be more keen towards diversifying their investments and trying out trading platforms to invest in stocks as an effective way of multiplying their wealth. Smart brokerage houses that understand the implications of these trends and adjust their strategies accordingly will be well-positioned to succeed in this new investing environment.

Keeping all these factors in mind, NBL Securities Limited is introducing an all-new solution in Bangladesh through a mobile app that will combine all the significant features of a “Smart Brokerage” and complement this ecosystem. Bringing all the necessary features in one single application, the platform will facilitate an all-encompassing experience for the investors. Starting from Order Management System (OMS), trading panel, deposit and withdrawal services – all attributes will be at your fingertips in one place!

Riding on the power of the transformation supported by two vital components – integration of the own Order Management System (OMS) and the new back-office capabilities, this app will offer an all-in-one experience. While there are many trading apps in the market available now, most of these lack necessary features to ensure ease of trading. In contrary to that, trading app to be introduced by NBL Securities is multi-functional. Investors can easily carry out their trading activities on this platform all by themselves without having to worry about making unnecessary calls. From BO Account opening, depositing money into your account to buying and selling shares, investors will be able to do everything online with this new trading app while taking investment experience to newer heights.

The time is now to focus on getting future-fit and unleashing the true potential of smart investments. Backed up by technology and a customer-centric approach, the future of smart investment ecosystem is here. People as well as brokerage firms must keep an open mind to learning and keeping up with the trends of secured, efficient and smart investments, which can contribute in the long run to develop a truly smart brokerage and investment ecosystem in our country.  

The author is the Managing Director of NBL Securities Limited

Email: [email protected]

 

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