Post merger, both platforms will remain active with their current brand names, but the new entity, Daraz Group, will integrate the operations under one banner. Daraz and Kaymu have built unique expertise in their respective business models, and the decision to operate the two entities together will give the group a 360 degree ownership of the e-commerce market in Bangladesh. Daraz will continue to operate as a B2C (Business-to-Consumer) marketplace for brands and original products, with premium fulfillment and value-added-services to help professional sellers scale their business. Daraz will continue to provide its customers with seven day return policy for its wide range of original, quality products from local and international brands. Kaymu will continue to operate as an open marketplace for smaller businesses and individuals to interact directly with customers through a community based trading platform. Bjarke Mikkelsen, co-CEO Daraz Group, said: “Daraz and Kaymu have both built successful operations in their respective markets. The merger is now the next step to offer our sellers the best possible solutions to grow their online business, and to start capitalizing on the synergies between the platforms.”Benjamin de Fouchier, managing director Daraz Bangladesh said: “We are very excited to start building an integrated platform with our colleagues from Kaymu. There are numerous synergies we can exploit to take the business to the next level.”Quazi Zulquarnain Islam, managing director, Kaymu Bangladesh, said: “By uniting Kaymu’s expertise in C2C and Daraz’ best-in-class B2C operations we will be able to achieve more together than we could ever imagine individually.”