The Edinburgh International Film Festival (EIFF) has taken up an initiative to launch a two-day long event called Distribution Rewired to support filmmakers and help them connect with online distributors. This “market” is one that is solely dedicated to emerging distribution models that include “direct” and “self-distribution.”
As part of EIFF industry programme, Distribution Rewired is all about informing filmmakers about new distribution platforms alongside ensuring that great films find their way to audiences. The main segment of the event is the physical marketplace where filmmakers will be given a solid platform to showcase their films to stakeholders including aggregators as well as related service providers.
EIFF is planning to raise $22,000 (£15,000) of essential funding through an Indiegogo campaign and will contribute $15,000 (£10,000) of in-kind costs towards the event.
The event will take place from June 22- 23 during the Edinburgh International Film Festival and will be managed by Holly Daniel, industry and talent development manager at EIFF, and Beatrice Neumann from BeA Film, a sales and distribution consultancy.
Mark Adams, the new EIFF artistic director said: “EIFF is dedicated to addressing the most current and relevant events for attending filmmakers and industry professionals each year. The world of distribution has changed massively in recent years and Distribution Rewired will create a space that represents the importance of these changes whilst supporting filmmakers in utilising the new models on offer.”
