Sylhet Strikers, one of the most followed franchises in the Bangladesh Premier League, have taken a leap into the spotlight by signing a sponsorship deal with CK Frozen Food, a leading multi-national brand.
The sponsorship aims to highlight CK Frozen Food's dedication to quality and innovation while promoting the brand to millions of global viewers through BPL's extensive reach.
Traditionally seen in international leagues like the Indian Premier League, such partnerships are a testament to the growing global appeal of BPL.
The agreement was signed by Mahin Mazher, chairman of Sylhet Strikers, and Shahjada Mohammad Ali, chairman of CK Frozen Food, in a high-profile event that symbolizes the shared vision of both parties to take Bangladesh cricket to the international stage while promoting CK Frozen Food’s premium offerings worldwide.
The Strikers’ chairman Mahin Mazher expressed his excitement: "This collaboration with CK Frozen Food is a milestone for Sylhet Strikers and BPL. Their global presence aligns perfectly with our goal of showcasing Bangladesh cricket to an international audience."
CK Frozen Food chairman Shahjada Mohammad Ali added: "We are thrilled to sponsor Sylhet Strikers and be a part of this vibrant cricket league. This partnership allows us to connect with millions of cricket fans worldwide, strengthening our brand presence and celebrating our shared passion for the sport."
This marks the first time a globally recognized company with operations in Myanmar, Thailand, Vietnam, Qatar, Bahrain, United Arab Emirates, Singapore, Japan, Canada, United States, United Kingdom, France, Italy, Portugal, Australia, New Zealand, Korea, Iraq, Kuwait, Lebanon, Oman, and Saudi Arabia is partnering with Sylhet and the BPL, ushering in a new era of international collaboration for the league.
The partnership is expected to enhance the visibility of BPL on the global stage while further cementing CK Frozen Food's reputation as a trusted and innovative global brand.
