Bangladeshi fashion retail brand SaRa Lifestyle celebrated the opening of its 17th outlet in Narsingdi. The inauguration took place on Thursday, March 5 at Boakur Mor in the city.
Among those present at the event were Mosharrof Hossain, director of Snowtex Group, Md Faizur Rahman Nuri, deputy director of Snowtex Group, Shakib Ahsan, DGM and head of operations at SaRa Lifestyle, AGM Apurbo Goshami, and Faraz Hossain Rumman, head of brand and communications, along with others.
Mosharrof Hossain said the company was delighted to launch a new showroom in Narsingdi. He noted that SaRa Lifestyle began its journey with the vision of building a brand in Bangladesh where customers can find quality, modern design and reliability under one roof.
“With the launch of this new showroom in Narsingdi, we aim to get closer to our customers and offer them a shopping experience built on care, style and trust,” he said.
He added that the brand hopes to attract customers through quality products at affordable prices while maintaining strict quality control and ensuring the best possible customer support.
He further said that people in Narsingdi have a growing demand for branded fashion. Considering this demand, the company decided to open a new brand outlet in the district. According to him, the showroom has already received a positive response from customers since its opening.
To mark the launch, the brand is offering a flat 15% discount on all products for the first three days.
SaRa Lifestyle has already become a trusted name across the country for its modern, durable and affordable winter wear, especially stylish jackets.
Combining local heritage with contemporary fashion trends, the brand offers fashionable clothing for young professionals, students and families.
With the opening of the new outlet at Boakur Mor in Narsingdi, customers in the area will now have easier access to SaRa Lifestyle’s popular winter wear and jacket collections.
To celebrate the opening, customers enjoyed a flat 15% discount on all products from Thursday (March 5) to Saturday (March 7).
The outlet features a wide range of clothing for men, women and children, suitable for daily wear, festive occasions and seasonal needs. A kids’ play zone has also been introduced at the outlet to ensure a family-friendly shopping experience.
In addition, the outlet offers collections from SaRa Lifestyle’s western sub-brand “DHEU”, which features modern designs tailored for young consumers.
Since its establishment, SaRa Lifestyle has expanded to 17 outlets along with a strong e-commerce platform, reflecting the brand’s commitment to quality, affordability and innovative fashion.
