To celebrate Eid 2026, Le Reve hosted an exclusive and sophisticated press meet titled “Le Reve Eid Edit – Press Premiere.”
The event took place on February 5 at the Radisson Blu Water Garden Hotel, Dhaka.
The occasion showcased an exclusive preview of Le Reve’s upcoming Eid collection. Featuring festive fashion, creative print story presentations, interactive games, and live music, the evening unfolded as a vibrant celebration.
The event commenced with the First Premiere segment, where the Eid campaign videos were unveiled for the very first time in front of the guests. This was followed by a welcome speech from Monnujan Nargis, chief executive officer of Le Reve, who warmly greeted the attendees and delivered a concise briefing on the brand’s signature print stories.
Le Reve’s Eid 2026 collection is built around ten distinctive print stories: Amber Haze, Global Grids, Radiant Fervor, Artful Dimension, Tropical Imprint, Obscure Flora, Spiced Bohemia, Decorative, Mediterranean Inspiration, and Minimalism Magic.
The collection highlights teal and cherry red as its dominant colors. Complemented by multiple-layered palettes, the color story adds depth, diversity, and a festive mood throughout the collection.
The neutral palette features Buttercream, Golden Haze, Suncloud Mirror, and Algae Bloom, bringing a soft, elegant, and balanced aesthetic. The rich palette includes Crushed Cherry, Tomato Red, Hibiscus Red, Squashed Grape Purple, Prickly Pink, and Tide Blue, amplifying the joy and vibrancy of Eid celebrations.
The earthy palette comprises Walnut Brown, Soy Sauce, and Kombucha Amber, adding natural warmth and a sense of maturity, while the shadow palette, Jaded Teal, Natural Teal, and Moody Blue, creates strong visual contrast through deep, calming tones.
Guests were then invited to take part in the reveal of the print stories, one of the most engaging moments of the evening. A spin-the-wheel game, played by journalists, added an interactive and lively dimension to the event.
CEO Monnujan Nargis highlighted key Eid 2026 fashion trends, offering a brief yet insightful overview.
She emphasized macro floral prints, Farshi salwar kameez, Mediterranean-inspired designs, drop shoulders, wide-leg pants, and the season’s transitional styling, where winter and summer aesthetics seamlessly merge.
She also shared updates on Le Reve’s technological advancements, noting that alongside the brand’s website, mobile app, and social media platforms, Le Reve’s chatbot Alisa is now capable of providing faster and more efficient online shopping support.
Through this, she reaffirmed Le Reve’s commitment to aligning fashion with technology and artificial intelligence.
The evening concluded with a vote of thanks delivered by M Rezaul Hasan, founder chairman of Reve Group, who expressed gratitude to all the guests for their presence and support.
The “Le Reve Eid Edit – Press Premiere” marked a memorable milestone in presenting Le Reve’s Eid 2026 collection, successfully redefining the narrative of print stories, trends, and creative vision. Through this initiative, Le Reve looks forward to sharing the story of its Eid 2026 collection, its design language, trends, and diversity, with audiences nationwide.
