The fourth season of “Unilever BizMaestros,” the marketing-based competition, organised by Unilever Bangladesh Limited (UBL) started on September 17. The competition is open for final year business and technical students and over the years has become increasingly prestigious and competitive amongst university students.
This year Unilever visited 10 campuses for BizMaestros to identify the brightest young marketers. Round 1, the intra-university part of the competition ended on September 26. In the first round, teams competed with other teams from their respective universities. Unilever interacted with more than 1,000 students through the on-campus activation of the first phase of BizMaestros.
Each university was given a different case study. Students had to apply their skills to come up with a marketing solution most suited to the given case within a specified time period. In the final rounds in the upcoming weeks, the winning team from each university will compete against other universities for the prestigious title. The second round of ‘BizMaestros’ will commence from October 2.
During the campus visits, Unilever gave students a flavour of the organisation and alumni from the respective universities currently working in Unilever shared insights about career development opportunities in Unilever.
Interaction with the audience was stimulated through interesting quiz sessions. Students were also encouraged to apply for the management trainee programme titled “Unilever Future Leaders Programme”. Students interested in the programme can apply through www.unilever.com.bd/careers.
To know more and stay updated about ‘BizMaestros’ and UBL’s campus activities, please visit www.facebook.com/unileverbangladeshinyourcampus
