According to officials, Marcel posted about 40% growth in first 20 days of August from the same period one year ago, says a press release.
The sales of refrigerators, LED televisions and air conditioners in July went up by 55%, 350% and 45% respectively against the sales of the same month of the last year.
Eid-ul-Azha, one of the largest Muslim festivals, will be observed next month.
After the end of Eid-ul-Fitr, Marcel released new models of 20-inch LED television, which is featured with Dolby sound box on the left and the right side of the TV and thus the local brand named this model as “Boom Box.” In addition, it also introduced silver version’s 19, 24, 28 and 32-inch LED televisions.
Mosharraf Hossain Razib, head of marketing for north zone of Marcel, said: “The demands for deep fridge, refrigerators and televisions are hiked before Eid-ul-Azha. Forecasting such extra demands, the company undertook all sorts of preparations.”
Shamim Al Mamun, head of marketing for south zone of Marcel, said: “Marcel is manufacturing refrigerators with large space based deep.
Thus, the demands for Marcel brand refrigerators are increasing day by day as the people have not to buy another deep fridge for preserving fishes and meats.”


