Novo Nordisk has supported to organise a camp for children living with diabetes to develop confidence and knowledge for better management of diabetes under the changing diabetes® in children (CDiC) Programme.
CDiC Program in Bangladesh is a joint initiative of Novo Nordisk, Bangladesh Diabetic Somity (BADAS) and World Diabetes Foundation.
Bangladesh has the world’s largest clinic for children living with diabetes under the CDiC programme to help improve quality of life, psychological well-being, self-esteem, and self-confidence, said Prof AK Azad Khan, president of Diabetic Association of Bangladesh.
The purpose of the camp is to help children living with diabetes learn more about the disease, its control and optimal management, to provide counselling for parents in effectively dealing with their children’s diabetes and to share experiences about coping with diabetes, said Prof Kishwar Azad, director, CDiC and Perinatal care of Diabetic Association of Bangladesh.
Changing Diabetes® in Children (CDiC) Program is part of Novo Nordisk’s strategy for access to care, and builds on four priorities within "the right to health: availability, accessibility, affordability and quality of healthcare," said A Rajan Kumar, managing director of Novo Nordisk.
The success of Novo Nordisk’s long-lasting partnership with DAB for years is rooted in shared fundamentals: focus, commitment, consistency and trust focusing on education, awareness, research, prevention and diagnosis, and seek to make these activities self-sustaining, Rajan explained.
The two-day camp was organised at Brac CDM Savar. A total of 80 children living with diabetes have participated at the camp. The camp will feature a lot of inspirational activities: celebrating the national Victory Day, concerts, comedy shows, talent shows and dance shows for children to build their confidence.
“We are doing business following triple bottom line philosophy that made us liable to society and environment. CDiC is a burning example of our business philosophy towards achieving long sustainable development goals,” said Dr Mohammad Saiful, head of Marketing of Novo Nordisk.
Jakob Haugaard, deputy head of Mission, Embassy of Denmark also participated at the programme as the chief guest.
