Mamun Chowdhury is a highly successful British businessman with over 25 years of experience in designing and manufacturing high-end outerwear.
He is of Bangladeshi origin, from the village of Moynabad in the district of Habiganj. Having gone through with his education in Bangladesh, after a short stint in the Middle East, Mamun went to Britain in December 1991.
Being innately an entrepreneur, he immediately started setting up his own business. In 1994, he established London Clothing Limited, importing garments from abroad and selling to clients in the UK and the rest of Europe.
He supported himself by setting up his own factory in order to manufacture garments in London.
In 1996, he decided to change his business model and focus only on high-end outerwear and work with some of the UK’s top designers. Ever socially responsible, in 1998 his business had become large enough to provide opportunities for fashion students to gain work experience.
Mamun says that he learned as much about designing from top designers as he did from fashion students. Mamun used his freshly-honed designing skills to design and develop his own range. In 2001, Mamun asked his good friend Rob Huson, a top city fashion executive, to join him -- and thus London Tradition Limited was born.
Mamun’s success has been honoured by her Her Majesty, the Queen with the highest business accolade in the UK, the Queens Award for Enterprise 2014, International Trade, for over 600% growth in six years.
London Tradition is regarded as a luxury outerwear brand that inspires and instills confidence in its customers, suppliers, and staff because it excels at what it does.
Mamun has been the recipient of numerous other awards, including the British-Bangladeshi Who’s Who 2014, Community Leadership Award 2015, and the British-Bangladeshi Power and Inspiration Award 2015.
Since then, his company has witnessed a significant rise in international popularity, selling in over 17 countries, including Chile, South Korea, and Hong Kong.
Mamun’s vision for his company is for it to be the leading luxury heritage outerwear brand in the world, with a mission of delivering exceptional quality outerwear garments to his customers.
Mamun and his company are guided by values of quality, service, innovation, trust, fairness, and social responsibility.
London Tradition (https://www.londontradition.com) is a global luxury lifestyle brand steeped in its unique British heritage, quality, and understated elegance.
In London Tradition, the discerning heritage connoisseur and fashion enthusiast alike can discover an easy yet refined luxury for a modern lifestyle influenced by London Tradition’s quality craftsmanship and hand-finishing.
Specialising in pea-coats, quilts, and raincoats, the company’s innovation soon led to the development of one of their signature garments -- the Heritage Duffle Coat.
The historical roots of this garment can be found in the British Royal Navy, being worn by Field Marshall Montgomery. London Tradition has developed the humble duffle coat into an iconic and sought-after global brand for people of all ages.
Having been awarded the Queens Award for Enterprise, the highest business accolade for business in Britain, London Tradition enters a new phase in its long and storied history.
London Tradition is now poised to grow significantly as a British heritage brand focused around an identity of luxury outerwear with growing product categories including women’s, men’s, and children’s ready-to-wear.
During my visit to the factory, I was delighted to see a huge number of workers of Bangladeshi origin.
They greeted me and made me feel at home. In this way, Mamun is not only contributing to the British economy and its fashion industry, but also helping his own community in Britain by employing his fellow Bangladeshi-Britons.
When asked if he would ever take his business to Bangladesh, Mamun said: “It’s something I’ve always thought about, and will decide at the right moment when we do.”