Boka Baksho curates handmade jewellries, notebooks and much more
Award-winning architect, Marina Tabassum said, "Architecture is not about the buildings anymore. It is beyond that. It is about the environment.” Sustainability has become a major concern among all the citizens of the world, especially during the time of the pandemic. In order to live, breathe and survive, it has become imperative that we pay attention to the greenery, safety, and the eco-friendly lifestyle. Architects are thus focusing on the surroundings besides simply designing buildings. While searching for the balance and in order to give back to nature, Arnab Saha, a student of architecture, decided to start his venture focusing on handmade jewellery.
Arnab began collecting all sorts of scraps and materials that could be re-purposed. With metal, cement, concrete, fabric, paper, plastic, glass and so on, he made sketchbooks, jewellery boxes, home décor, lampshades, and jewellery as the primary products. Working as the main designer, he also sources the raw materials himself -- Anik turned his passion project to business and named it Boka Baksho, on June 10, 2016.
Now with the assistance of his few friends and with Zarin as the product designer -- Boka Baksho has come a long way. The venture is now highly recognized for its wooden jewellery work.
Arnab sensed the stressful life of architects while he was pursuing the degree. To him, the life of an architecture student seemed too monotonous and repetitive. He described this life using the metaphor of birds being stuck in a cage. “I observed that we (architects) are the captive birds who are far away from nature." To him, it meant that being an architect will lead him to solely dedicate his mind and physic to the work and nothing else. "Like a fool I see myself caged in a box.” Hence he began the venture with the name that matched the metaphor. He called it the Boka Baksho. The Bangla terms 'Boka' means fool and 'Baksho' means box. Arnab wanted to do more than just thinking about his future career. He wanted to be free to do other work that he was passionate about.
However, to put his life in order, Arnab needed to study and stand out in the market at the same time. To bring uniqueness to the product, Arnab used different textures -- such as soft, hard, rough, and smooth which a lot of marketers never think of in-cooperating while making any jewellery. “With such varying textures and materials, Boka Baksho makes the products functional with aesthetical beauty.” Boka Baksho also makes pendants and necklaces that can be worn on both sides. This lets the customer have more options to play around with different designs.
Since the beginning, Boka Baksho received massive support from Jatra Biroti along with their clients. They now have a little kiosk at their Banani showroom.
Like every entrepreneur, Arnab too is struggling with his business during the pandemic. He noticed a major shift in the market at this time -- people are now naturally more worried about their lives rather than their lifestyles. He mentioned that now everything is about survival. As for Arnab, for him to survive, it's necessary to keep his business running. Boka Baksho is his source of income and keeping everyone’s safety in mind, he is promoting his business online as much as he can. Since online shopping enables everyone to shop remotely, it seems to be a healthier and safer choice of shopping. Although it has been difficult for him to send parcels during the pandemic, especially during the lockdown, he makes sure that these are safely sent to his clients’ doorsteps.
Clients can order from Boka Baksho’s Instagram and Facebook pages. Please visit https://www.facebook.com/bokabaksho777/