• Wednesday, Aug 12, 2020
  • Last Update : 05:31 pm

Giving value to words

  • Published at 02:04 pm July 7th, 2020
Photo: Courtesy

SteamPug Content is a unique writing company which provides specialized content services to local clients. What is interesting is its impact beyond writing. Rad Sharar Bin Kamal, the founder of SteamPug Content, shares his insights.

Let’s begin with what SteamPug Content does.

We are a community of 70+ freelance writers, editors, developers, and designers, working together to provide our clients with consistent, quality content. Our services include articles, blogs, interviews, website content, event rapporteurs, brochures, profiles, presentations, even biographies.

How did you begin?

As a student of North South University, I realized my talent for writing, and eventually joined a daily national newspaper as an intern. In a few months, I became a full-time employee. I was less than 20 years old. Considering how difficult it is to gain legitimate employment at that age, it felt great to be recognized by an incredible group of mentors. 

Almost half of the Bangladeshi population accounts for the youth. Commonly, students/young professionals at school or university levels have two acceptable options of income or employment -- namely ‘coaching’ other students, or working as interns at local companies. 

Although they have raw skills of value, particularly in writing, lack of experience and representation do not allow them to earn as much as they are truly capable of. This is simply due to the disadvantage of age. I wanted to solve this problem.

Being well aware of the sheer number of student freelancers, like myself, looking for paid work, the idea came to me to simply connect them with businesses which require written content in the form of articles, blogs, news, brochures, reports, etc on a regular basis. Hence, SteamPug Content was born.  

How do you benefit students?

To be blunt, the first benefit comes in the form of respectable pay. These students are now earning rates above and beyond BDT 3 per word for every article they write from home for our clients -- even now, during the pandemic. Good writing is rare. It’s best to pay well for it. 

Second, it’s hard to gain clients representing yourself as a student. In my personal experience, more often than not, you are taken advantage of in terms of payment and timeliness of that payment. SteamPug Content as an entity guarantees quality on behalf of our writers to our clients, promising quality content at home and abroad. It gives them a backbone to be proudly represented as a writer. 

What is the most unique thing about your organization?

We don’t have an office. Intentionally.

We switched from a physical office almost two years ago, to coffee shops and conference rooms of the clients we write for. Having a fully online-based model has worked out well for us, especially now. 

Anyone can write. Why should clients specifically come to you?

There are very few companies in Bangladesh solely dedicated towards providing powerful, effective, and tailored writing. Every marketing and branding proposition begins with words alone, we keep that in mind. We write with a purpose, making sure every word our clients pay for is written with intention. Focusing on “change-making” content creation alone will help our nation move forward with how much is being done for development today. It allows our publications to have an appreciative global audience.

What would you suggest to local business in terms of writing?

You have to pay more for good writing! We tend to undervalue great writing ability, for this skill also expands to great speaking and presentation abilities. This skill is not as common as it seems. Hence, SteamPug Content has selected only 60 proficient writers and editors from over 500 applicants in four years.

How can a student apply?

We have kept the following platforms below open. Come join the SteamPug Content community! 

Website: www.steampugcontent.org

Email: [email protected]

Facebook: www.facebook.com/SteamPugWriters

Instagram: www.instagram.com/steampugcontent

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