Follow @PUMA for more product stories, and find all of PUMA’s latest news on about.puma.com
Puma penetrated the Bangladeshi market with the launch of its first flagship store on April 7. The store is located in Banani, road 11 and is amongst one of the biggest stores in South East Asia. This 2,200 square feet outlet showcases the widest array of the brand’s latest performance and sport-style products. The store’s layout, product display, brand and campaign imagery -- all have been integrated to provide the consumers with an impressive experience of the Puma brand.
The country’s most notable personalities, star cricketers of the Bangladesh Cricket Team were present at the opening of this store. Among the star cricketers were -- Mushfiqur Rahim, Mahmudullah Riyad, Sabbir Rahman, Imrul Kayes, Liton Kumar Das, Abu Hider Rony, and Mosaddek Hossain Saikat. Senior management members from Puma India and DBL Group -- Pulak Chaudhary, Business Head – Multi Brand Channel, PUMA India, Abdul Wahed, Chairman – DBL Group, M A Jabbar, Managing Director – DBL Group, M A Rahim, Vice Chairman – DBL Group and M A Quader, Deputy Managing Director – DBL Group were also present at the launch.
“It’s exciting to see a globally leading sportswear brand like Puma come into Bangladesh. Such news is motivating for professional athletes like me and sports enthusiasts across our country as we see this as a recognition of our evolving sporting environment. I can’t wait to check out the store and hope we see many more Puma stores in Bangladesh in the near future,” said Mushfiqur Rahim while sharing his reaction on the opening of the flagship store.
“Bangladesh has a rapidly growing sporting culture and is a strategically important market for us to be in. We are excited to establish our presence in this country, in the heart of its capital. This being one of the biggest Puma stores in South East Asia is a testimony of our commitment to all the professional and aspiring athletes here. We aim to promote the growth of sport in this nation, supported by our unmatched equipment and gear,” said Abhishek Ganguly, Managing Director, PUMA India while talking about the launch of their first store in the country.
“We are incredibly proud to open the first Puma brand store in Bangladesh at this iconic location. We are looking forward to expanding our footprint in the region and what better way can there be than launching our very own flagship store. Through our iconic flagship store, we are looking at bringing the best of Puma experiences and product to our consumers,” added M A Jabbar, Managing Director of DBL Group.
Puma is one of the leading sports brands, designing, developing, selling footwear, apparel, and accessories. For 70 years, Puma has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. They offer a wide range of performance and sport-inspired lifestyle products in categories such as football, running and training, basketball, golf, and motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The Puma group owns the brands -- Puma, Cobra Golf and Dobotex. The company distributes its products in more than 120 countries, employs more than 13,000 people worldwide, and is headquartered in Herzogenaurach -- Germany.
Visit the local flagship outlet at house 153/E, road 11, Banani, Dhaka- 1213.