HMD Global Bangladesh announced the launch of their latest smartphones-- the Nokia G-series in the Bangladesh market.
The models G10 and G20 were launched at an event on Thursday, November 25. Both the smartphones are going to be made locally at Bangabandhu Hi-Tech City at Kaliakair in Gazipur.
The factory has been set up by Union Group and Vibrant Software (BD) Limited to manufacture Nokia smartphones in Bangladesh.
The two-storied factory provides work for around 200 employees and is equipped with state of the art technology and multiple quality control systems to ensure top quality durable finished products.
The factory also consists of its own testing laboratory, and can process up to 300 units per day, for the time being, and will scale up production in the near future.
Currently, there are six production lines of which four are used for assembling and two for packaging.
In this regard, Farhan Rashid, head of business, HMD Global Bangladesh, said: “We want to build a solid relationship with our customers, so we aim to make durable handsets. We don’t want our customers to keep changing handsets frequently as other brands often plan to do.”
The biggest advantage of manufacturing locally is that the smartphones will cost significantly lower than if they were imported.
The retail price of the G10 model is set at Tk13,499 and the G20 at Tk14,999.
Local manufacturing of smartphones first began in 2017 when Walton launched its production in Bangladesh and since then a total of 10 to 12 brands have started manufacturing locally.
Locally manufactured phones only meet about 55% of the total demand of the country and the rest is imported.
At the event, the Director of Union Group, Alvee Rana, shared: “Being a partner of a Global brand like Nokia is a big honour for us. We have set up the factory following the European standards set by HMD Global. The made in Bangladesh handsets will certainly help us to gain more market share in the smartphone market as well as providing consumers with more affordable handsets.”
HMD Global is the exclusive licensee of the Nokia brand for phones and tablets. The company is headquartered in Finland and it designs and markets a range of smartphones, feature phones, tablets and is working on expanding its portfolio of innovative service offerings.
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