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Re-commerce platform Swap raises $1.25m seed funding

  • Published at 11:36 am October 14th, 2021
Mobile phone e-waste
Bigstock

New injection of fund and investment will enable Swap’s growth and contribute to tackling e-waste generation

Swap, Bangladesh’s first re-commerce platform, raised $1.25 million in seed funding, Accelerating Asia with participation from ZA Capital Advisory, Bangladesh Angels and Southeast Asian angel investors.

As Bangladesh is the eighth largest country for mobile phone users, it is facing an upward growth in e-waste generation like any other country globally.

Swap, being the first ever re-commerce platform in Bangladesh, solves the problem by offering customers both convenience and safety, while ensuring guaranteed selling of old product from their doorstep in less than 24 hours, according to a press release.

With a market of over $3 billion, Swap operates as a C2B, B2B and C2B2C marketplace where customers can buy, sell or swap used electronics and automobiles.

Users can use a host of platforms, payment methods and service fulfillment options all while ensuring reliability and affordability.

The platform enables many low-income earners to purchase, sell and exchange products – increasing economic participation and technology accessibility in emerging markets.

Since starting in 2020, Swap has generated more than $14.5 million in gross merchandise value (GMV), with a current monthly GMV of over $1.7 million.

Swap has served over 40,000 customers till date and is poised to scale-up significantly in the next 6-12 months.

Swap also aims to become a market leader and a global example of success for the circular economy approach and sustainable e-waste management venture.

With e-waste poised to hit 4.5 million tons by 2025, Swap has helped to reduce 1100 metric tonnes of carbon emission and saved more than 65 metric tonnes of e-waste in Bangladesh, as part of the commitment to reduce carbon footprint and contribute to an environmentally sustainable ecommerce industry in emerging markets.

The new injection of fund and investment will enable Swap’s growth and contribute to the mission.

Swap has introduced first ever cross category exchange platform to facilitate the quickest upgradation program from even one category to another, certified pre-owned products for consumers at as low as 60% of retail value with 1 year full warranty and insurance coverage including liquid and accidental damage and has enabled over 3,000 agents with additional income source in the country.

“We want to be Bangladesh’s most trusted platform for anyone trying to buy, sell or exchange in Bangladesh. We believe we can do that by providing our customers with as many choices as possible with most affordable plans, from which they can pick the ideal one for them,” said Parvez Hossain, Swap CEO and co-founder.

“Swap is perfectly positioned at the intersection of ecommerce and circular economy, helping the aspiring middle classes in emerging economies access modern technologies while minimizing the impact of digital waste through recycling of used devise. Parvez and the team have proved to have the right mix of skills and experience to execute on this model. We look forward to seeing SWAP continue its rapid business expansion for years to come,” Accelerating Asia general partner Craig Bristol Dixon said.

Zahedul Arefin, founder and CEO of ZA Capital Advisory, and also adviser to Swap, said: “Swap has the potential to build the ecosystem for circular economy of Bangladesh by connecting the nexus of e-waste, retailers, consumers and ensuring reusability and affordability for the mass. We are happy to be associated with one of the most promising and innovative online startups of the country.”

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