• Wednesday, Oct 20, 2021
  • Last Update : 03:00 am

Big demand for Pran products in the US

  • Published at 08:19 pm October 13th, 2021
Pran food truck US
Most of their products are exported to New York, New Jersey, Maryland, Virginia, Chicago, Texas, California, Florida and Atlanta Courtesy

The company began exporting its canned juice, mango bars and toast biscuits to the US in 2004

Demand for Pran products in the United States is at an annual growth of 30%.

The company began exporting its canned juice, mango bars and toast biscuits to the US in 2004. 

Since then, the demand for Pran products has been steadily rising over there. In addition to the sizable subcontinent expatriates, their products have become popular among other people, including Hispanics and others.

Kamruzzaman Kamal, marketing director of Pran-RFL Group, said that their branding began in 2014 with the aim of creating and expanding the market for Pran products in the North American country. 

Initially this branding was limited to New York and New Jersey, but now as their market has expanded, Pran has started branding on a larger scale, across different states in the US, he also said.

Demand for this specialty grew significantly in recent years, but due to the Covid-19 pandemic and the global container crisis, Pran was unable to reach it's US export target last year, despite its demand growing at 30% per year, Kamal also said.

He added that about 100 types of products are being exported to the US. 

These products are available in about 30 states currently. 

Products include mango fruit drinks, aromatic rice, puffed rice, mustard oil, noodles, spices, toast biscuits, dry cakes, lollipops, chocolate, eclair chocolates, potato crackers and frozen food items such as parata, samosa, and spring rolls.

Most of their products are exported to New York, New Jersey, Maryland, Virginia, Chicago, Texas, California, Florida and Atlanta. 

There are various chain shops including the famous chain shop Foodtown, Food Bazaar, K Food, Patel Bazaar and other major grocery shops.

79
Facebook 74
blogger sharing button blogger
buffer sharing button buffer
diaspora sharing button diaspora
digg sharing button digg
douban sharing button douban
email sharing button email
evernote sharing button evernote
flipboard sharing button flipboard
pocket sharing button getpocket
github sharing button github
gmail sharing button gmail
googlebookmarks sharing button googlebookmarks
hackernews sharing button hackernews
instapaper sharing button instapaper
line sharing button line
linkedin sharing button linkedin
livejournal sharing button livejournal
mailru sharing button mailru
medium sharing button medium
meneame sharing button meneame
messenger sharing button messenger
odnoklassniki sharing button odnoklassniki
pinterest sharing button pinterest
print sharing button print
qzone sharing button qzone
reddit sharing button reddit
refind sharing button refind
renren sharing button renren
skype sharing button skype
snapchat sharing button snapchat
surfingbird sharing button surfingbird
telegram sharing button telegram
tumblr sharing button tumblr
twitter sharing button twitter
vk sharing button vk
wechat sharing button wechat
weibo sharing button weibo
whatsapp sharing button whatsapp
wordpress sharing button wordpress
xing sharing button xing
yahoomail sharing button yahoomail