Fashion entrepreneurs said despite being ready with all types of arrangements, they were not getting enough response from customers
Fashion entrepreneurs and boutiques houses have decked out their outlets with new colourful collection of clothes ahead of Eid festivals.
Considering the weather, almost every fashion house has brought collections based on cotton and linen clothes for everyone, Dhaka Tribune finds visiting shopping malls in Dhaka city.
Shahin Ahmed, vice-president of Fashion Entrepreneurs Association of Bangladesh (FEAB) and owner of Anjan’s Fashion House, while speaking to Dhaka Tribune on Wednesday, said: “We have focused on light cotton-based simple, comfortable and affordable clothes for our customers, keeping the summer season in mind.
“Apart from simple designed clothes, we also have new collections of heavily designed silk dresses for ladies with different cutting and patterns."
“Our customers are very much interested in our ‘Family series’ (clothes for all family members based on same colour and design) clothes," he added.
Shahin said: “This year we have maslin saris, half-silk and cotton-silk saris, linen-cotton panjabis. We also have adi-cotton panjabis for the elderly people.
“The prices of panjabis range from Tk1,000 to Tk2,000 which are affordable for all classes. The prices of saris range from Tk1,000 to Tk25,000, and salwar kameez from Tk2,500-Tk8,000.”
Ashfaque Ahmed, manager of another fashion house, Deshal, at the Basundhara Shopping Mall outlet, said: “Most of our customers prefer simple hand stitched and light coloured cotton clothes.”
Safiqul Islam Shovon, assistant manager of Infinity Mega Mall, said they had their own collection as well as imported clothes with simple design in cotton, keeping in mind the Eid celebrations and the summer season.
“Considering the summer season, we have especially brought clothes for children, designed with block and print patterns. We have also our regular exclusive imported dresses for our customers,” Shafiqul added.
Keya Akter, a sales associate of Ashfi Fashion at Eastern Mallika Shopping Complex, said, their customers were interested in hand-stitched simple design and light coloured silk clothes.
Fashion houses yet to gain momentum
Fashion entrepreneurs said despite being ready with all types of arrangements, they were not getting enough response from customers, but they were hopeful that the market would get its Eid vibe within a week.
Kay Kraft Sales Manager Nasir Hossain said: “We are ready to serve our customers with our latest products. As there are many holidays in Rmadan including the Buddha Purnima, we hope our sales will increase at that time.”
Bibiana, Palli Boutiques, Chandrabindu, Westecs , Freeland sales managers also expressed their hope for good sale in the days to come.