It is part of an initiative of Uber’s recent road safety campaign
Uber has presented helmets to UberMOTO driver partners as an initiative to advance road safety.
The world's largest ride-sharing company distributed the helmets among the driver partners at an event in Dhaka on Monday.
The concern for road safety has essentially created a crucial demand to increase awareness of wearing protective gear, helmets being mandatory for all drivers and pillions as per Bangladesh's traffic laws, read a press release.
This initiative is within Uber's recently launched Road Safety campaign in Bangladesh, aiming to encourage public road safety and its importance of wearing basic safety gear among city streets. As stated by World Health Organization (WHO), appropriate use of helmets on roads can decrease mortality risks by 40% as well as hazardous head injuries by 70%.
Uber Bangladesh chief Zulquar Quazi Islam said: “As Bangladesh continues on its trajectory of growth, the role of road safety acquires immense importance. A combination of policy initiatives and awareness building activities are needed to shine the light on the criticality of road safety.
“At Uber, we always place safety at the heart of our service. With this helmet distribution drive, we hope to build awareness, and help driver partners driving on our platform stay safe on the roads.”