#TrashTag is newest social media sensation
The latest social media sensation—the Trashtag challenge—is arguably the most environmentally-impactful challenge ever to hit social media sites.
People are encouraging others to clean up litter with the #TrashTag challenge. The idea is simple: grab supplies—like gloves and a garbage bag—and pick up the litter in your community.
The hashtag—and the action that accompanies it—has been around since at least 2015 but only recently gained massive traction.
#trashtag #TrashChallenge Around 500 volunteers helped with the cleanup of 5 million kg of trash from this Mumbai beach.https://t.co/7UPGOKsGFDhttps://t.co/QBIMDUU8SThttps://t.co/5O8VJjYGTN pic.twitter.com/xWjsA1JPQ8— Pratika RCC Pipes Hyderabad (@rcc_pipes) March 10, 2019
As a result of the incredible response the movement has received, people are sharing impressive before-and-after shots of the areas in their community that they chose to clean up.
Social media challenges have set off many trends over the years; from amusing ones like the mannequin challenge, to dangerous ones like the Kiki challenge.