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Viral challenge encourages people to clean up garbage

  • Published at 01:10 pm March 12th, 2019
Trash pile unsplash
Representational image Unsplash

#TrashTag is newest social media sensation

The latest social media sensation—the Trashtag challenge—is arguably the most environmentally-impactful challenge ever to hit social media sites.

People are encouraging others to clean up litter with the #TrashTag challenge. The idea is simple: grab supplies—like gloves and a garbage bag—and pick up the litter in your community.

The hashtag—and the action that accompanies it—has been around since at least 2015 but only recently gained massive traction.

As a result of the incredible response the movement has received, people are sharing impressive before-and-after shots of the areas in their community that they chose to clean up.

Social media challenges have set off many trends over the years; from amusing ones like the mannequin challenge, to dangerous ones like the Kiki challenge.