PSG sell 10,000 Neymar shirts on first day

Neymar started repaying his mammoth transfer fee on the day he was introduced as Paris Saint-Germain's marquee summer signing with the club selling more than 10,000 shirts bearing his name on Friday. The 25-year-old Brazilian was signed from Barcelona for a world record 222-million euros ($264m) but with shirts emblazoned with his name and No.10 on the back selling at an average of 100 euros, PSG generated 1 million euros on his first day. If PSG can keep that up, they would have recouped the transfer fee by mid-March, within the first season of Neymar's five-year deal -- although in reality that revenue is shared with shirt manufacturer Nike, meaning it would actually take twice as long to pay for the player.

#PSG generated €1 million selling more than 10,000 #Neymar shirts on first day after being signed for €222 millionhttps://t.co/Looww2k0OH

— FirstpostSports (@FirstpostSports) August 5, 2017

Such is the demand for the shirt at one of two PSG stores, on the iconic Champs Elysees boulevard and the team's outlet at their Parc des Princes home, that shoppers on Saturday will be limited to a single jersey each. The 25-year-old superstar, signed from Barcelona for a mind-boggling amount, will be presented to the PSG support prior to his new team's first game of the Ligue 1 campaign against promoted Amiens. However, Neymar's hopes of playing in the match were dashed when his international transfer certificate failed to be lodged with the French league by the midnight deadline on Friday.

What do you make of Neymar's new look in a PSG jersey? pic.twitter.com/yQrOvahyvq

— Goal (@goal) August 4, 2017