Actor Kangana Ranaut took to Twitter to slam the production and distribution company Eros Now for posting ‘vulgar’ posts on the occasion of Navratri and compared all streaming platforms to porn sites.
On Thursday morning, October 22, #BoycottErosNow was trending on Twitter, with many netizens opining that ever since the company hired a Muslim CEO, ‘anti-hindu’ tweets have been pouring in.
In a series of tweets, the actor jumped into the conversation, “We must preserve cinema as a community viewing theatre experience. It is more difficult to enthrall large section of audience than sexualize content for personal viewing; digitization of art faces this major crisis, all streaming platforms are nothing but a porn hub.”
We must preserve cinema as a community viewing theatre experience,its more difficult to enthrall large section of audience than sexualise content for personal viewing, digitisation of art faces this major crisis, all streaming platforms are nothing but a porn hub. SHAME @ErosNow pic.twitter.com/qKHde2R4HI
— Kangana Ranaut (@KanganaTeam) October 22, 2020
Amid the backlash, Eros Now deleted their posts and issued an apology.
"To all those concerned, We at Eros love and respect our cultures equally. It is not, and it has never been, our intention to hurt anyone's emotions. We have deleted the concerned posts and we apologise for having offended anybody's sentiments. Thanking you, Team Eros Now."
Kangana did not back down and added, “Even on international streaming platforms, the nature of the content is sensational. We need to manufacture overtly sexual, deeply gruesome brutal, violent content, essentially to arouse the viewer’s sexual appetite. And it’s not streaming platforms fault when you wear headphones and watch content in your personal space; all you need is instant gratification. It’s important to watch the movies with entire family, children, neighbours basically it must be a community experience."
Also Read - Vijay Sethupathi exits Muttiah Muralitharan biopic amid public pressure
She concluded, “Community viewing enhances our awareness when we know someone is watching what we watching we want to be who we want them to think we are, we make conscious choices, censorship of what we feed our brains and emotions is very important and censor can be our own conscience as well.”
Meanwhile, Kangana and her sister Rangoli Chandel have been summoned on October 26 and 27 by the Mumbai Police for allegedly hurting religious sentiments.