In the territory of education consultancy, few names appear to stand out in Bangladesh as much as Supriya Kumar Chakraborty’s.
Chakraborty started his career more than three decades ago, when he began working as a professional education counselor, immigration adviser, and tour manager.
Today, he is the founder and chief executive of SA Associates. He is known for advising every student to apply to institutes with honest intentions, those that do not ask for any unrealistic promises to be fulfilled.
The career of Supriya Kumar Chakraborty has a prolific history. In 1993, he started working at the Embassy of the Russian Federation in Bangladesh, where he served as a chief education officer for twelve years.
During this time, he was able to gain extensive knowledge of the educational field, studying the intricacies of the students’ placement process, as well as mastering the art of communication.
When Chakraborty left the Russian Embassy, he moved to Canada as a skilled worker. However, he did not give up on his ambitions of helping young Bangladeshis get access to education abroad.
In 2006, he opened an organization named SA Associates, which offered professional consultancy services to students and their parents.
Since then, it has gathered valuable experience in the spheres of education, emigration, and immigration. Today, SA Associates’ consultants provide assistance to those wishing to study in Canada, the UK, the US, Australia, and many other countries.
Chakraborty has had the opportunity to visit more than forty countries around the world, where he has participated in numerous conferences and meetings.
In addition, he has greatly contributed to his own professional development by taking various courses on education management, digital marketing, international education, and tourism.
Those who have worked with Chakraborty describe him as a person who always puts the client’s interests first.
He is known for his ability to analyze the student’s needs in terms of real possibilities.
Even now, he often shares his knowledge with his team of young specialists, reminding them that quality processing of documents, honest intentions, and a well-laid plan are the pillars of a successful application.
Chakraborty is known to his colleagues for being a mentor who understands the importance of developing his team.
Perhaps, one of the most important lessons that Chakraborty has learned throughout his professional journey is that a successful education consultancy service should strive to provide quality assistance to the clients.
To him, this philosophy serves as the absolute priority, as well as the primary mission of his own organization.
In his practice, Chakraborty has had to reject many opportunities, including those that seemed highly lucrative at the time.
He believes that in order for an education consultancy to truly be successful, it should have a good reputation among students for providing honest and reliable services.
Therefore, he focuses on working only with those applicants whose intentions are sincere and who understand the importance of the documents they submit.
In many ways, the success of an education consultancy now depends on how successfully it updates with the changing world. Immigration policies, the entry of new players into the market, as well as rapid digitalization; all of this requires organizations to be constantly aware of innovations.
Chakraborty is known to pay great attention to new trends and developments in the field of education consultancy.
He always emphasizes that there is a big difference between giving orders to people and inspiring them to achieve a common goal.
This approach has allowed him to establish long-term, trusting relationships with many students and their parents.
As for Chakraborty’s own vision, it is focused on encouraging young people to gain quality knowledge.
He believes that SA Associates can and should move forward and become even more successful. However, he always returns to the idea that the applicant’s dream should not be bigger than his real capabilities.
To his mind, the reputation of an honest and trustworthy expert is paramount.
Therefore, he will never sacrifice the interests of the client in favor of fulfilling the task given to the company.
He believes that it is this idea that should be at the heart of any education consultancy.
After all, it is not just a business, but also a chance to help every young person achieve their dreams.