Daraz Bangladesh is gearing up to observe International Women’s Day on March 8, and on this occasion, it will be launching exciting offers that will run till March 12.
Also, to celebrate this day, Daraz will be joining the Women’s Day theme ‘Break the Bias’ by changing the entire theme of the Daraz app and website to purple—the colour of justice and dignity.
During the Women’s Day campaign, customers visiting the Daraz app and website will be able to find product deals with up to 70% discount along with voucher discounts of up to Tk6,500, according to a press release.
Also, Daraz customers making transactions through Bkash can avail of 15% cashback up to Tk100.
Apart from these, brands like Freedom, Parachute, and Trendz are partnering for this special occasion and offering exciting deals for all.
Daraz Bangladesh's chief marketing officer, Tajdin Hassan, said: "Daraz Bangladesh wants to spread the message of gender equality and work towards reducing gender biases. By offering special discounts and vouchers during Women’s Day, we want our customers to celebrate the women in their lives. This is how we want to pay homage to the brave women who are always making sacrifices to make this society a better place to live in."
Syed Mostahidal Hoq, managing director of Daraz Bangladesh, said: "Women are an inseparable part of our society and lives. But, their contributions often go unnoticed. At Daraz, we believe in gender equality. This Women’s Day, we want to make women feel special, hence we will be offering some amazing deals during the campaign week."