DhakaTribune
Sunday January 21, 2018 06:35 PM

Digital services help out visitors at the DITF

Digital services help out visitors at the DITF
This booth at the DITF helps visitors locate stalls and find some details on products exhibitedMehedi Hasant

Commerce Minister Tofail Ahmed will also launch a mobile application named DITF Live 2018 that can be downloaded from Google Play Store from January 5

The 23rd edition of Dhaka International Trade Fair (DITF) has come up with digital services to help visitors navigate through the large and crowded premises of the fair via app and technology.

The Digital Experience Center (DIC), installed at the fair, will help visitors locate stalls and find some details on products exhibited.

Valleycon Digital, a Bangladeshi start-up company offering numerous digital services, has installed the center.

Currently, the DIC is running in an experimental booth, located near the main entrance so that people can get immediate assistance upon entering the fair. A second booth is planned to be set up in front of the VIP gate.

Commerce Minister Tofail Ahmed will also launch a mobile application named DITF Live 2018 that can be downloaded from Google Play Store from January 5.

The app is currently in place, but it will be fully functional with updates from Jan 5, officials said.

The application will allow visitors to get access to updated navigation without having to visit any of the booths. People can search for specific stalls or booths they want to visit and get directions to the destination.

A PDF or JPG version of the DITF Master Plan (map) is available for download from the DITF website as well.

Despite visitors’ immense interest in using this digital service, most are having to resort to using the analog maps located throughout the fair, because the digital map has not been properly updated yet.

Currently, a total of 56 locations can be accessed by the app and from the booth, including five points of interest, 36 stalls and pavilions, 11 amenities and four places of attraction.

The CEO of Valleycon Digital Imran Mahmud Shamim told the Dhaka Tribune that they had been unable to completely update all stalls, booths and pavilions because the map of the fair had been finalized on December 26, and that they received the final list of participants on December 29.

Additionally, the information required from stall owners, such as logos, pictures, and products on sale have not yet been submitted by the companies who have rented the stalls. Many stalls have not been properly set up yet since visitor turnout is low during the early days of the fair.

However, they are very hopeful that everything will be completed by January 5, and that all visitors will be able to move around inside the premises with an interactive map right in the palm of their hands.

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